Beside the Land, Sea and Air Transport Hub, Hongqiao CBD Will Become a New Landmark Connecting Shanghai to the World
At the beginning of the year, DoBe Group, a leading service provider for global cultural, creative, sci-tech, innovative enterprises, officially announced its DoBe WE” International Hub@Hongqiao Green Valley landed in Hongqiao CBD. Once again, the Great Hongqiao Area attracted global attention after the 13th Five-Year Plan for the Development of Hongqiao CBD Shanghai was released. After six years' efforts, Hongqiao CBD has emerged as one of the new engines for the development of Shanghai and Yangtze River Delta.
According to the plan, Hongqiao CBD will become a world-class CBD with integrated development of industry and city, environmental and ecological civilization, obvious facility advantages and distinctive regional features. The Great Hongqiao Area will provide Yangtze River Delta urban agglomeration with the only integrated transport platform in the world, the most influential MICE service platform in the international community, a corporate headquarters development platform for industrial development and production management, a trade development and information service management platform that connects the domestic and international markets, a global livable place. Hongqiao will gradually turn its flows of people and goods as a transport hub into the flows of business, information and capital, turn flowing into gathering and turn potential wealth into tangible urban dividends.
Relying on Hongqiao CBD’s transport, business and MICE platforms, DoBe WE” International Hub@Hongqiao Green Valley enjoys an exceptional location advantage since birth. In the future, Hongqiao Transport Hub will have 10 maglev train platforms, 30 intercity and high-speed train platforms, a subway station with five rail lines, two airport terminals that can accommodate domestic and international flights, a new intercity bus terminal and a daily traffic of 1.1-1.4 million people. From here, it will take 1 hour to reach the West Lake in Hangzhou by a high-speed train, 1.5 hours to reach Jeju of the Republic of Korea, 1 hour to reach various important cities in Yangtze River Delta, 2-5 hours to various cities across China and main cities in Japan, the Republic of Korea and other Southeast Asian countries by air. Here will become the world’s largest integrated transport hub by land, sea and air.
Next to Fortune 500 Headquarters, How Will DoBe WE” International Hub & Hongqiao Green Valley Stand out in the CBD?
It is reported that there are already more than 600 enterprises in Hongqiao CBD, including more than 30 developer headquarters and regional headquarters of listed companies. There are Fortune 500 enterprises like Roche, Shell and Fiat that have taken root in Shanghai, as well as leading enterprises like Delta, Liteon, Aoc that have set regional headquarters in Hongqiao CBD. There are also internet enterprises represented by Letv and Vipshop, as well as new financial enterprises represented by Macrolink Finance. In addition to the strong commercial atmosphere, culture, education and medical care are also priorities in the development of Hongqiao CBD. It is understood that Shanghai New Hongqiao International Medical Center has been opened in the south of the Great Hongqiao Area, bringing together the world's most advanced technology, most complete medical resources and professional equipment. In the future, people living and working in Hongqiao CBD can enjoy one-stop high-end medical service. Moreover, many schools and educational institutions like CKGSB, EtonHouse International Education Group and Nord Anglia Chinese International School have come. Hongqiao CBD is presenting a galaxy of big names and a scene of prosperity.
According to the development goals in the “Opinions on Accelerating the Innovative Development of Cultural and Creative Industries in Shanghai” (Shanghai 50 Articles for Cultural and Creative Industries) issued by Shanghai Municipal Party Committee and People’s Government, in the next five years, the added value of cultural and creative industries in Shanghai will account for about 15% of the city's GDP; Shanghai will become a cultural and creative industry center with international influence. Encouraged by the “50 Articles for Cultural and Creative Industries”, cultural, creative, sci-tech and innovative enterprises have sprung up in Shanghai like mushrooms after rain, with their business extending to Yangtze River Delta and even the whole world. At the bridgehead for the common development of Yangtze River Delta urban agglomeration, DoBe WE” International Hub@Hongqiao Green Valley will become a fertile land pursued by such enterprises. According to statistics, Hongqiao CBD will have 5 million ㎡ buildings, while office buildings to be finished in the next two years will exceed 3 million㎡. How will DoBe WE” International Hub@Hongqiao Green Valley find a new path and use its advantages to ascend to the top, among companies like Shenzhen Vanke, Chongqing Longfor and Hong Kong Shui On Land?
As the first cultural and creative industry park in Hongqiao CBD, DoBe WE” International Hub@Hongqiao Green Valley is different from common class-A office buildings. “Green” elements are added to the office buildings according to different architectural design concepts. It’s reported the Green Valley project adopts the concept of “simulated altitude”. The buildings are combined and alternated, with well-spaced setback balconies and protruding terraces. Every floor has a green space, so that white-collar workers here can have direct contact with the green in nature. This idea was proposed by the Dutch NITA Group. They undertook the overall landscape design for Shanghai Expo 2010. Following this idea, the Green Valley’s business buildings, commercial plazas, roof gardens, sky gardens form rich vertical changes, presenting the visual image of a “green valley”. From afar, it looks like layer upon layer of green hills and valleys. In the concrete jungle, it’s distinctive. Apart from the unique design, more intelligent low-carbon innovative ideas have been put forward in the process of construction. The buildings are specially equipped with energy-saving and environment-friendly rainwater recovery systems, intelligent lighting systems, intelligent lockers and vending machines, creating a digital, networked, intelligent international office environment.
DoBe WE”International Hub@Hongqiao Green Valley’s total floorage is about 20,000㎡. There are multiple scenario-oriented office environments, as well as a variety of public spaces. Here, you can go to work in a space different from a monotonous office cubicle at any time. You can work in a garden, on a sofa or at a bar counter. Moreover, white-collar workers also can move the glass curtain wall and office furniture to build a novel and unique office space that belongs to themselves. Scenario-oriented office environments can meet business, meeting, leisure and other different needs at work, making the boring work environment interesting and flexible. It’s worth noting that the designers designed a 10m tall spiral staircase book valley using the oval hole between two floors at the main entrance, which can let you really immerse yourself in the sea of books. In addition to work, you can also enjoy reading in the sea of books. The switches between different scenes let people in DoBe WE” International Hub@Hongqiao Green Valley not only can work, but also can read and have social communication. Different from past DoBe projects, apart from standard delivery, DoBe WE” International Hub@Hongqiao Green Valley also provides some decorated offices and wehome co-working spaces for rent, to meet the needs of enterprises in different stages and sizes.
WE” Brand Links the East and West, Leading Chinese Enterprises to the World
To serve cultural, creative, sci-tech, innovative enterprises in different stages in an all-round way, DoBe has developed multiple types of products. In 2015, as a leading service provider for cultural, creative, sci-tech, innovative enterprises, to adapt to international development, DoBe Group developed the DoBe WE” series. WE” parks now can be found in Shanghai, Hangzhou, Suzhou and other cities in Yangtze River Delta, as well as in Beijing, Guangdong, Guangxi, Silicon Valley in the USA, Florence in Italy and other overseas markets. They have a positive facilitating and driving effect on regional industrial development.
WE” stands for West & East. It’s a bridge for integration and communication between the West and the East. WE” thinks nowadays the thing required of offices is not just the creation of a physical space, but more of the platform value and services apart from the hardware. In addition to intelligent offices and property services, WE” also builds multi-dimension platform activities, providing enterprises with all-round customized services, such as business registration, brand promotion, community activities, preparation for listing, etc. DoBe WE” provides domestic and overseas leading cultural, creative, sci-tech, innovative enterprises with a development platform for resource sharing, business exchanges, international connections.
DoBe WE”International Hub@Hongqiao Green Valley is positioned as Silicon Valley AI & Blockchain Center (Shanghai). Giving full play to the internet innovation resources of DoBe WE” International Hub @ Silicon Valley, linking local enterprise and university resources in Silicon Valley, using Silicon Valley’s concept advantage in technology innovation, DoBe WE” International Hub@Hongqiao Green Valley will become a bridge between Shanghai and Silicon Valley, creating a new benchmark for international intelligent innovative offices.
We believe DoBe WE”International Hub@Hongqiao Green Valley not only will add brilliance to Hongqiao CBD and make Shanghai a “global city” in the spotlight, but also will introduce and produce cutting-edge innovative ideas, helping Hongqiao CBD gradually march toward the goal of becoming the new engine for Yangtze River Delta urban agglomeration’s interactive development and a world-class CBD.
